How to reduce return on clothes in e-commerce

reduce clothing returns fashion e-commerce

Reducing clothing returns in fashion retail is quite a tricky endeavour. Many retail businesses struggle to lower their return rate. Out of all e-commerce sectors, fashion retail has the highest number of returns.  Return percentages rake up to 50%. A 2019 study by e-commerce marketing platform Yotpo showed that 88% of fashion shoppers returned clothing…

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